Can your ice cream keep its quality from factory to consumer?
Good ice cream is characterised by:
Your ice cream may start its journey to the supermarket with all of these qualities. But it’s a tough trip, even for the best-quality products. That’s because, essentially, ice cream is a frozen foam composed of one continuous phase (unfrozen water) and three continuous phases: air cells, ice crystals and fat globules. This complex cocktail of elements means that, unfortunately, even the best of ice creams can be damaged by a phenomenon known as the ‘Heat Shock Effect’…
The Heat Shock Effect is caused by temperature fluctuations as ice cream products travel from the factory to the consumer.
Repeated fluctuations cause ice crystals to melt and refreeze. The crystals grow, leaving a coarse, less creamy and more icy structure. The foam structure weakens and shrinks, and lactose crystals develop, leaving a sandy mouth-feel.
Ensuring Heat Shock stability provides a longer shelf-life, a better consumer experience, stronger brand perception and increased re-purchasing. And a better bottom line result, too.
How to improve Heat Shock stability
Learn the shocking tale of an ice cream not properly protected against heat shock
See what difference it does to the life of an ice cream if it is properly ensured against heat shock.
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